Senior SEO Strategist

Job Description:

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As our Senior SEO Product Strategist, you'll be the driving force behind our product's visibility in organic search. You'll combine your SEO expertise with product knowledge to identify and implement strategies that not only attract more users but also enhance their experience on our platform.

Your responsibilities will include:

Product-Led SEO: Analyze user behavior and search trends to identify opportunities to optimize our product features for SEO.
Keyword Research & Optimization: Conduct in-depth keyword research to inform product development and marketing efforts. Optimize product pages, metadata, and other on-page elements for better search engine rankings.
Technical SEO: Audit our platform for technical SEO issues and collaborate with development teams to implement fixes and improvements.
Content Strategy: Collaborate with marketing to develop content strategies that align with our product roadmap and target audience's search intent.
Performance Analysis: Track key SEO metrics, measure the impact of product changes, and use data-driven insights to inform future development.
Competitive Analysis: Stay ahead of the curve by monitoring competitors' product features and SEO strategies.
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Ideal candidates will have:

Proven experience in driving organic growth for SaaS products through SEO.
Strong understanding of product-led growth principles and methodologies.
Expertise in keyword research, technical SEO, and on-page optimization.
Experience with A/B testing and data analysis tools.
Ability to collaborate effectively with cross-functional teams, including product, engineering, and marketing.
A passion for using SEO to create a seamless and effective user experience.

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