Last updated: 13 November 2026
This policy explains what personal data SEO Rocket collects, why, and what you can do about it. It covers the seorocket.ai website (blog, guides, studies and free tools) and the SEO Rocket app at app.seorocket.ai. Our Terms and Conditions cover how you may use the site.
Who we are
SEO Rocket is run from Singapore. For anything in this policy, contact us through our contact page.
What we collect on the website
- Analytics. We use Google Analytics (via the Google tag) to understand which pages people read and how they find us. It records things like pages viewed, approximate location, device and browser, and referring site, using cookies or similar identifiers.
- Contact form. If you message us, we receive the name, email address and message you enter, and use them only to reply.
- WhatsApp. If you tap our WhatsApp button, the chat happens on WhatsApp under its own privacy policy.
- Free tools. Most free tools run in your browser. Tools that fetch a URL (for example a speed or robots.txt check) send that URL to our servers or a data provider to get the result. Please don’t enter personal information into the tools.
- Server and security logs. Our hosting and Cloudflare, which protects and speeds up the site, process IP addresses and request details to deliver pages and block abuse.
What we collect in the app
- Account details. Your name, email address and password (stored hashed), plus your workspace and project settings.
- Your SEO data. The websites, keywords and competitors you add, and the reports, audits, chats and content generated for them.
- Google account data, if you connect it. With your permission we read your Google Search Console and Google Analytics data (read-only) and, if you connect it, Google Ads data, plus your Google account email to identify the connection. See “Google user data” below.
- Billing. Payments are handled by our payment providers (Stripe and Airwallex). We receive your plan, invoices and payment status, not your full card number.
- Product analytics. We use PostHog to see how the app is used (pages and features), so we can fix problems and improve it.
- Emails. We send account and service emails (for example sign-up, password reset and reports) through our email provider, Resend.
Google user data
SEO Rocket’s use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We use Google data only to show you your own search, analytics and ads performance inside the app and to generate the reports and recommendations you ask for. We do not sell it, use it for advertising, or use it to train general-purpose AI models. People cannot read it unless you ask us to for support, it is needed for security, or the law requires it. You can disconnect Google at any time in the app or from your Google account’s security settings, and we then stop accessing it.
AI processing
To answer your chat questions and write content, the app sends the relevant parts of your request and project data to AI model providers (such as Anthropic and OpenAI) under their business terms, which do not allow them to train their models on that data. If you add your own API key, your requests go to that provider under your account with them.
Who we share data with
We don’t sell personal data. We share it only with the service providers that run SEO Rocket for us: hosting and infrastructure (our web host, Cloudflare and our database provider), payments (Stripe, Airwallex), email (Resend), analytics (Google Analytics, PostHog), AI model providers, and SEO data providers (such as Ahrefs) that return keyword and backlink data for the sites you add. We may also disclose data when the law requires it.
Cookies
The website uses analytics cookies from Google Analytics. The app uses essential cookies to keep you signed in, and PostHog cookies for product analytics. You can block or delete cookies in your browser settings. Blocking essential cookies will stop the app from working.
How long we keep data
We keep account and project data while your account is active. When you delete a project or your account, or ask us to, we delete the related data within a reasonable period, except records we must keep for legal, tax or accounting reasons (such as invoices). Analytics data is kept for the retention period set in each analytics tool.
Where data is processed
Our providers may process data outside Singapore, including in the United States and the European Union. We rely on providers that protect data to a comparable standard.
Your choices and rights
You can ask to access, correct or delete your personal data, or withdraw consent, by contacting us. Depending on where you live (for example under Singapore’s PDPA or the EU/UK GDPR), you may have further rights, including objecting to some processing and complaining to your data protection authority.
Children
SEO Rocket is a business tool and is not meant for children under 13. We don’t knowingly collect their data.
Changes to this policy
We may update this policy from time to time. The date at the top shows the latest version.